Building Racket Breaks' padel booking platform
Racket Breaks organises padel holidays across the south of Spain: Sotogrande, Marbella, Estepona, Málaga and Almería. The business was already running well on referral and direct contact, but needed a website that matched the quality of the service and let a UK client understand what they were buying within seconds.
The real problem
A padel holiday package has a lot of moving parts: destination, length of stay, accommodation, courts, coaching level. Most websites for this kind of business end up either a confusing catalogue or a bare contact form with no context. We wanted something in between: enough structure for a visitor to understand the options, without forcing a long form before they even know if it's for them.
The approach
- Built from scratch, no templates, designed specifically around how a UK client searches for and decides on a sports holiday
- Dedicated pages per destination (Sotogrande, Marbella, Estepona, Málaga, Almería) to capture location-specific searches
- A simple quote engine as the first step, instead of a generic contact form
- Bilingual design aimed primarily at the English-speaking market, with a Spanish option
Why the destination pages mattered
Someone searching for a padel holiday in Sotogrande isn't necessarily the same person searching in Estepona. Each area attracts a slightly different profile. Having a dedicated page per destination, instead of one generic 'padel holidays in Spain' page, lets each one compete for its own specific search on Google.
Result
The site was built in two weeks, with close to 50 pages covering destinations, accommodation, offers and specific packages, not a generic four-section structure. It launched in time for the 2026 season with full coverage across all five destinations.
In the first month after launch, the site generated over 10 new client leads, without needing additional paid campaigns in that period. We continue working with Racket Breaks actively, expanding destination content and refining the quote engine based on real feedback from people booking through the site.