ImpulsoMedia

AI automation that takes real work off your team

We do not sell "digital transformation". We take the repetitive tasks a person does today (reading and sorting email, drafting, publishing, moving data between systems, building the Monday report) and build a system that does them, with human review where it matters, connected to the tools you already have. We build it, we maintain it, and it is measured in hours saved.

Automation flow: incoming email, AI, reviewed draft, published to web and social
24/7
the system works; your team reviews
0
new tools to learn
+
every correction improves the next result

What we automate (real examples)

News and content production. For a local publishing group: press releases and council communiqués land in an inbox, the AI classifies them, discards the irrelevant, drafts an article in the house tone with an image, leaves it in WordPress for a journalist to review and, on publish, adapts and posts it to Instagram, Facebook and TikTok. Dozens of releases a month with nobody copying and pasting.

Lead capture and follow-up. Forms and WhatsApp messages land in the CRM already classified, with a first reply sent in seconds in the customer’s language, automatic reminders and a nudge to the salesperson only when the lead is warm. For estate agents, clinics, law firms and any business that loses customers by replying late.

Reports and data. The Google Ads, Search Console, sales or bookings report someone builds by hand every Monday, generated automatically and sent with a plain-language summary. And internal assistants that answer your team’s questions about procedures, prices or stock from your own documents.

What we can build

01

AI email handling

Classification, data extraction, automatic replies to the routine and escalation to a person for the rest.

02

AI-assisted content

Drafts of news, product sheets, property descriptions or posts in your tone, with human review before publishing.

03

Multi-channel publishing

From an approved draft to WordPress, Instagram, Facebook, TikTok and LinkedIn in each platform’s format and tone.

04

Leads into your CRM

Forms, WhatsApp and calls arrive classified in your CRM, with an automatic first reply and follow-up.

05

Automatic reporting

Ads, web, bookings or sales data collected automatically and summarised in plain language, weekly or monthly.

06

Internal assistants

A chat for your team that answers from your documents, procedures and prices. Knowledge stops leaving with staff.

07

Integrations

We connect what you already use: Google Workspace, WordPress, HubSpot, Notion, Stripe, spreadsheets, your own APIs. No tool switching.

08

Systems that learn

Every correction your team makes improves the next result. Not a fixed Make scenario: a system with memory.

How we do it

  1. 01

    Process mapping

    A session with whoever does the task today. What comes in, what goes out, which decisions are made along the way and how long it takes.

  2. 02

    Fixed proposal

    What we automate, what stays with people, which tools we touch, build cost and monthly maintenance cost. In writing.

  3. 03

    Build and test

    We run it alongside your current process, on real data, until the output beats the manual version. Then it goes live.

  4. 04

    Maintain and extend

    We monitor it, fix what breaks and extend it to new brands or processes on the same system. Monthly fee, no minimum term.

AI automation: common questions

The repetitive ones with clear rules that eat hours every week: email, content, data between systems, reports, first replies to customers. If the same person does a task the same way every time, it is a candidate. Anything that needs judgement stays with a person, and the system prepares it for them.

The ones you already have plus the minimum necessary: AI models (OpenAI, Anthropic, Google), direct API integrations and, where it fits, platforms like Make or n8n. We do not sell you a new tool; we connect yours.

That is why there is human review wherever a decision matters: a draft is approved before publishing, a doubtful lead is checked by a person. The system logs every correction and uses it to improve. Over time, reviews go down.

It stays in your accounts. Integrations run on your credentials, data is not used to train public models and, where information is sensitive, it is processed on models with those guarantees. It is all written into the proposal.

It depends on how many processes, integrations and how much review it needs. Usually a build cost plus a monthly maintenance and improvement fee, always below the cost of the person-hours it replaces. Fixed proposal after the mapping session.

Yes. Automation is remote work; we are in Sotogrande and meet in person with companies in the Campo de Gibraltar, Gibraltar and the Costa del Sol, but we work with clients across Spain and the UK.

Which task would you like to never do by hand again?

Describe it in two lines on WhatsApp and we will tell you whether it can be automated, how, and what it would save. No forms.

Send my URL on WhatsApp